LENOX, Mass. – This season, Shakespeare & Company has partnered up with SoCo Creamery to offer Shakespeare & SoCo’s Full Flavor Five: five, original Shakespeare-inspired flavors created by Erik Bruun, owner of SoCo Creamery.
These four ice creams and one sorbet made their debut at Shakespeare & Company’s Sapphire Gala this June, with names and flavors inspired by Romeo & Juliet, Henry V, A Midsummer Night’s Dream, and Hamlet.
In addition, each ice-cream cup features custom, Bard-centric labels designed by Lisa Cavender of LN Designs, and a QR code on its bottom that leads not only to an ingredients list, but also Shakespearean scenes that inspired each flavor, and photos from past performances of those plays at Shakespeare & Company, currently celebrating 45 years of theater in the Berkshires.
Anyone enjoying a Shakespeare & SoCo interactive cup is welcomed to share photos and videos with their ice cream or sorbets on social media, using the hashtag #sweetshakespeare. Participants will be eligible to win Shakespeare & Company or SoCo Creamery merch for their entries.
The Full Flavor Five (a moniker borrowed from the Shakespearean song Full Fathom Five, from The Tempest), are now being sold as a concessions item at Josie’s Place, Shakespeare & Company’s full-service bar at the Tina Packer Playhouse, and at SoCo Creamery in Great Barrington, Mass. The flavors include:
Courage, inspired by Henry V: Spiced Coffee, Nutmeg, Cinnamon, and Clove
Desire, inspired by Romeo & Juliet, Act I: Marzipan, dates, and orange zest
Magic, inspired by A Midsummer Night’s Dream: Blackberry, Lemon, and Thyme
Passion, inspired by Romeo & Juliet, Act II: Lemon, Rosewater, and Thyme
Remembrance, inspired by Hamlet: Strawberry, Rosemary, and Shortbread
About SoCo Creamery
SoCo Creamery was founded in downtown Great Barrington in 2004, and makes super-premium ice cream and sorbet. SoCo Creamery’s dairy source comes from Kingdom Creamery of Vermont and uses their own inclusions (cookie dough, brownies, carmel) from scratch. The creamery has had long-standing partnerships with cultural organizations including Tanglewood, Shakespeare & Company, and the Berkshire International Film Festival, and the SoCo Creamery store is a popular, award-winning destination for both visitors and residents of the Berkshires.
